Monday, January 13, 2014

Trending at Slideshare - 100 items to watch in 2014

A presentation was shared with you A presentation was shared with you
 
SlideShare Remember to display images
 
A presentation was shared with you View now
Jorge Saguinsin sent this SlideShare presentation to you.
I think you will find this useful.
JWT: 100 Things to Watch in 2014 jwtintelligence Edible Packaging, Heads-Up Movement and Haptic Technology—just a few items from our annual list of 1... 161752 views, 4186 downloads, 453 favorites
View now
 

It is a small world with Coke, especially at Coke Iloilo and its plant manager

Rizal, Philippines   |  January 13, 2014

                                   Ramey, the man in the middle, with his group mates

I had a seatmate at the PAL plane flight 931 going to Iloilo who said he was going to vacation in Iloilo.

He did not speak much because he was very much focused with his laptop ( A noted very bad practice because the laptop radiation can burn the skin and very bad for sexual/reproductive health)

As the plane was about to land, I remarked that he would not be enjoying his vacation as he could not leave the laptop behind.  And when I asked him where he worked, he said he works for Coke;  and it rang a bell because one of the students for the UI - Ateneo is a plant manager of Coke in Iloilo.  I showed him the class list which included Ramey Clavecilla, Plant Manager of Iloilo (and whose email address is at Coke)   He said that he is also taking up MBA in DLSU, is from Lipa City, and should have taken up MBA at AGSB Lipa.  He name is Willie, and he is on final stages of his MBA.  He said that in La Salle you do things for your MBA:   a thesis and a Strama (since it is PAASCU accredited)

He was with his boss, Angel and their mission was not to make Friday a pleasant day for Ramey.  True enough, Ramey replied to my SMS, that I met his tormentor at the plane, only late in the afternoon.  He was not given even time to look at his cellphone.

In the class on January 11, Ramey bore the brunt on not so friendly things about Coke:

1.  One was about an article on other household use of Coke, not as a drink;

2.  The C2 onslaught by JG, vs caught.

I apologized to Ramey in behalf of the class for the unpleasant exchanges, even from his groupmates.

Sorry, Ramey, it was not your day.

"Things get better with Coke."

                                      PAL flight to Iloilo

                               


Tuesday, January 7, 2014

Product concept must be enchanting, magic, amazing, seductive, irrestible

Rizal, Philippines  |January 7, 2014

 




From Lean Start up


Everything starts from the mind.  It starts from your mind and your creativity.

The new methodology is come up with an MVP (Minimum Viable Product, from Lean Start up

However, for that idea to capture many buyers, followers and disciples, that concept (and the 3 word tag:  Coke is it, Damit lilinis, bagong inimproved tide, hayop sa kaputian, etc. absolutely no sugar, clean and cool, gamot laging bago.  Many fail in this 3 word standard) must be

MAGIC
AMAZING
MESMERIZING
IRRESISTIBLE
CAPTIVATING
UNIQUE 
SEDUCTIVE
ENCHANTING