Wednesday, May 31, 2023

Nostalgia marketing

Every generation needs a revolution - an entrepreneurial revolution

So that the records company can inject fresh life into old records:   they had throwback, flashback programs in radio stations.

Now lately we see a lot of so called nostalgia marketing -  ie remarketing of old products sold decade/s ago.    Old cellphone, old sewing machine, antique furniture;   old houses.   Iconic design

For people who long for yesteryears.  For those where the days.  

Innovation - new business from payment platform

Every generation needs a revolution - an entrepreneurial revolution

Last Tuesday, we went to the North passing by SCTEX TIPLEX.  It was too late to discover that we

did not have load for particular sector.  The gate bar let us through anyway  with a credit indicated.  So without further delay, we had the RFID loaded which was immediately paid with the load.  It dawned to this post that the platform is practicing a lending operation to a captured market.  Soon the platform will make the load interest bearing,  And the credit will become a lending platform to the captive market using the expressway.  

Very soon the banks will face a competition, very soon BSP will have to regulate these platform.  Very soon scams involving such business practices will boom

We have seen this with GCash which is now into interest bearing loads, and loans for temporary loss of loads.  We have seen this at Lazada.  The L wallet is the start

We live in a different world and thus think really really out of the box

Saturday, May 27, 2023

Getting to know you meeting yesterday with a prospective JV partner

Every generation needs a revolution - an entrepreneurial revolution

It rained really hard at around 1 pm to 1:30.   And we had a scheduled 3 pm meeting at Megamall for proposed business deal.  My shirt and pants were wet.   Fortunately there was a let up in the rain.  The skies cleared up.  I could not contact the companions /parties to the meeting.

This post arrived at the meeting at slightly past 3.  The landowner was there;  the agent and son were there.   The project officer, my son in law was there on time.   

We said:

1.  That it is going to be a good deal for the land owner:
     1.  In a jv their revenues rise with the increase in prices;
     2.  They would be getting more vs their current agri use; which has been at most only P60,000 per year
          (two harvests only)
     3.  There is a dearth of inventory at the city
     4.  The prices of the product is high (130k for lawn, 800k for 15 sm )
     5.   We can have multiple products and they can have the  same share

2.  That it is nice to see very young people who own land who can be millionaire before the age of 40

3.  That it is good for the barangay the munisipyo and the residents of the city

4.  If you are gambler, you will see a lucky set of cards

    3L     Loreto Luis and Lising
    4J       2Jr Jorge   St Joseph
    4B     Bacallo, Banogon,  Bosco, Billionaire

PANALO