Words of wisdom from Peter Thomas - powerful magic words in marketing and sales

Every generation needs a revolution - an entrepreneurial revolution

This post encountered Peter Thomas at YT recently and I came across some simple tips from him at YT last week:

    1.  The magic words in sales

    2.   The magic of CLARITY

1.   Magic words (we know this a long time ago but we forgot)

    1.  Free.  But it must be of value to have effect.  It could not be cheap.  We give a lot of give away but

         They are cheap.    e.g This book is worth P1,050 but comes free if you buy.  

         Promo items can be given at each stage of the sales funnel.   X for being a lead:   inquiry, like etc'  

         requst for a sales call.    Y for a sales meeting.     Z reward for buying

2.  You.   No need to explain

3.  Yes.    Yes.   Nothing beats yes.   Affirmation.  Positivism

BONUS

4.  Hate.  What do you hate?  What pisses you off.   Sometimes negative reframing of statements draw the attention and persuade others to believe.

2.   What is the secret of the jar/package

       Sometimes the customer cant know what is really in the package or the jar.  That has to be made clear.  A response to a unclear message is no response at all

      So install a sense of the clarity on:

      1.  Who we are?

      2.  What value we offer?

      3.  What is in the jar.

If you are interested in more coaching materials from this post.  Gmail:    profjorge.entrep@gmail com, Dm jorgeus george.

Opportunity to meet a high ranking Congress leader at my recent trip to Iloilo

Every generation needs a revolution - an entrepreneurial revolution

In my trip to Iloilo last Monday, I was informed by our friend and business partner, that representative from their place, a relative of wife was conducting a meeting at 2 - 4  pm meeting.  Pershpas by chance, I could be at their house again.by 4 to 5 pm.  She was a fmr student at MBA  Health at GSB where I formerly taught

However I overslept, and besides, it was caught of awkward.  What would that end up to?  Will I be currying favors from the congresswoman.?   Was it a lost opportunity?

We are in Luzon province and she is not representing our province.

Crypto is supposed to be stable storage of value as substitute for currency; but joined market crash last Monday, lost over $500 billion

Every generation needs a revolution - an entrepreneurial revolution

Crypto loses $500 billion in value - joins market crash   Crypto agents said that its value could reach $200,000.  But with the global market crash, its just at $50,000 vicinity.   

One of the arguments for crypto is that it can be good substitute vs currency and as stable as gold and other precious metals.  But in the stock market route, crypto joined the stocks in the crash.  Perhaps, in the carry trade which is unravelling because of rise in Bank of Japan interest and rise in yen value,  some of them were invested in crypto.  Funds are probably ditching their crypto position.   

So the conservatives;  Dimon,  Buffett SEC were right about crypto.  My initial reaction to crypto is that it is not real.  Probably drug and gambling lords use crypto for Money Laundering.   You do not know where it is.   The crash in crypto values were similar to 2022 when FTX fraud were discovered.   

So be careful of investment of crypto.  I had a classmate who worked at ADB.  It was reported that she parlayed P500,000 to P14M but later on lost everything.   How sad.

I remember the advice of olds -  DO NOT INVEST IN ANYTHING YOU DO NOT FULLY UNDERSTAND.   

I dont think this post undersand crypto well enough