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Monday, December 2, 2013

FOOD TRIP: NOV 09 @ MERCATO, BGC by Gio Mendoza



SPENTREP 2013 Food Trip: Mercato BGC, 09th November
By: Gio Mendoza

FOOD STALL #1: GFL
Business Concept:
¡  Promote organic farming and produce, such as Milk/dairy, fruits and fish and also sell popular street snack food & fresh coconut juice to take advantage of the foot traffic in their stall.
¡  Started business offering Goat's Milk & Goat Cheeze, their goats are imported from US, Switzerland and Australia. Organic, owner are experts in proper care of their goats and keeping their product organic
¡  Other offerings, non-core products are: fresh young coconut drink/meat, Japanese Sweet Corn, Milk with Jelly, Rambutan, Durian, Tilapia, Salted Eggs & Balut
¡  They also offer a farm tour at their place in Pila, Laguna. This will be a combination of seeing their livestocks, how they make organic produce, experience life in the farm and also get a load of organic products served as meals during the course of the tour.
Main Value Proposition:
Organic, Healthy & Nutritious Food and Beverage

FOOD STALL #2: EDGY'S FOODTRIP BOTTLED BEVERAGES
Business Concept:
¡  Focused only to sell bottled beverages made from fresh tropical fruits in the Philippines. Intended for the sporty crowd around their stall, a good complement to stalls that offer only light snacks and food.
¡  They have partially-frozen or icy beverages made with natural fruit like Dalandan, Watermelon, Buko Pandan, Melon.
Main Value Proposition:
All-natural summer thirst-quenchers and coolers



FOOD STALL #3: BREADED FRIED SEAFOOD VARIETY
Business Concept:
¡  Sell breaded seafood variety such as squid, prawn, crablets, tawilis & quail egg as snacks. A special vinegar goes as a dip. They sell to those who are not that hungry, loves seafood and love 'em crispy and freshly cooked.
Main Value Proposition:
¡  Tasty crispy seafood, crunchy and right-sized for easy munching. The special breading ensures that the intended flavor/spices in each of the food will be savoured in every bite.






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