Prospects often reject your offer because of price. And sometimes becomes sore spot of the sales negotiation and the sale may be stalled. " You are way too high" But price is not equal to value
How to neutralize:
1. You are the value to the transaction: your voice your prsentation, your character, the trust of the
prospect in you.
2. You create the value in your presentation as you uncover the benefits of the product or service to the
prospect.
You create the value by:
1. Highlighting the need, the match up between the product benefits and prospect need.
2. Creating the sense of urgency:
1. The prospect's loss in case he/she does not buy
2. The product is of choice location
3. Create urgency.
1. A one time promo
2. You have limited time and lot of ground to cover
3. Thus defer, deflect defuse the need for price revelation in the beginning. Do it at later part of presentation
Is this of help.? Text +63 908 928 7888 if you need more materials, coaching or seminar or dm
jorgeus george. Or Gmail. profjorge.entrep@gmail.com
No comments:
Post a Comment