Continuity products/services

Every generation needs a revolution - an entrepreneurial revolution

What are continuity products?  Like the program /software updates, the maintenance agreement for hardware and software, extended warranty.  Most of the time they are not utilized and forgotten

I mised this and we may have lost many revenues.  Continuity products may be from 10-30% of your total revenues  We have only one.

But it could be extended to:

1.  Ground maintenance

2.  Heritage and legacy

3.  Prepaid service

We all ready encouraged our staff to work this out and include in the 2025 plans.

I am commanding them not for me but for their future generation.  

Is this of help.?  Text +63 908 928 7888 if you need more materials, coaching or seminar or dm

                         jorgeus george

 

Methods of Pricing

Every generation needs a revolution - an entrepreneurial revolution

This post answers the question or is same topic as business, product valuation

The methods are:

1.  Competitive

2.  BE pricing

3.  Time

4.   Cost plus,

5.   Package or bundling

6.  Value pricing

Which do you use?

1.  Competitive.  Your tool here is competitive or customer research.  Find out how your competitiors price their products.  Based on your positioning, you can price your product equal to lower or higher than the competitor.

2.  BE prcing.  Compute for your total cost:     Varicable cost and Fixed cost.   At what price do you neighter lose or make money

3.  Time.    PHP/hour.  Often employed by lawyers, consultants, coaches accountants

      PHP/hour     php/day.  But there is conflict of interest or disincentive for efficiency.  Normally the    seller would use the higher more expensive charge.  Not the lesser more efficient.  The                        solutiontn for this is value pricing

4.  Cost plus

     Total materials, labor inputs and add%  as profit for the seller

    Again there is COI here.  The seller tends to input more expensive materials or labor to get higher

    share fee for himself.  Take example in  nearby project.  The architect dug 6 storey foundation for 

    3 storey building.   It took longer and spent more time before they were able to rise above the

   foundation  The architect, friend of the owner, got more hefty fees.    To avoid

5.  Package bundling

  What is the value of each of the component project.  Then add.  That is your price.  You may or

   may not give a discount

6.  Value pricing

     This is total project cost;   labor and materials

     +  x amount if you finish this on time

     +  y amount if below budget

Is this of help.?  Text +63 908 928 7888 if you need more materials, coaching or seminar or dm

                         jorgeus george.  Or Gmail.  profjorge.entrep@gmail.com

Words of wisdom from Peter Thomas - powerful magic words in marketing and sales

Every generation needs a revolution - an entrepreneurial revolution

This post encountered Peter Thomas at YT recently and I came across some simple tips from him at YT last week:

    1.  The magic words in sales

    2.   The magic of CLARITY

1.   Magic words (we know this a long time ago but we forgot)

    1.  Free.  But it must be of value to have effect.  It could not be cheap.  We give a lot of give away but

         They are cheap.    e.g This book is worth P1,050 but comes free if you buy.  

         Promo items can be given at each stage of the sales funnel.   X for being a lead:   inquiry, like etc'  

         requst for a sales call.    Y for a sales meeting.     Z reward for buying

2.  You.   No need to explain

3.  Yes.    Yes.   Nothing beats yes.   Affirmation.  Positivism

BONUS

4.  Hate.  What do you hate?  What pisses you off.   Sometimes negative reframing of statements draw the attention and persuade others to believe.

2.   What is the secret of the jar/package

       Sometimes the customer cant know what is really in the package or the jar.  That has to be made clear.  A response to a unclear message is no response at all

      So install a sense of the clarity on:

      1.  Who we are?

      2.  What value we offer?

      3.  What is in the jar.

If you are interested in more coaching materials from this post.  Gmail:    profjorge.entrep@gmail com, Dm jorgeus george.