From Globe and Mail | January 31, 2013
How often do we hear the common complaint of start ups, or entrepreneur wanna bees that their biggest concern is the lack of capital. Nothing can further from the truth.
The capital lies right on top of their shoulders, or right between the ears!
What --- their heads!
Capital comes from capito which is a Latin word for head (thus provincial capitol, army captain, per capita). The biggest capital of the entrepreneur is his head
Thus entrepreneur can start a business, or any business, without money and that makes entrepreneur truly strategic ie achieving his dream with little or no resources and fulfilling the definition of entrepreneur - ie "starting something with practicality nothing"
Last night, I talked about us starting a bank with almost l00% borrowed money from a rural bank in neighboring town, or starting a real estate project with just P15,000. Toby's started with just P3,000.00 Splash was started by Drs. Hortaleza with P12,000, one half of the cash gift on their wedding.
Here are some of the 0 money start-up strategies:
1. Clarify the concept. What is the customer problem that the entrepreneur wants to solve? How will the company solve the problem? What is the product that the entrepreneur wants to come up with? (What pisses you off, the customer, the user etc and come up with the prototype product. No expensive r and d or thousands of trial needed; just prototype the product. Hire beg steal or borrow!)
2. Wireframe the product (Do the prototype, if you can do 3d printing so much the better) Picture exactly how the product will come up
3. Do market research (or FGD, or beta testing of your prototype)
4. Network, network network
5. Study in the street, university of life
Find out the 5 other strategies.
Remember focus on what you can sell; prioritize your cap ex/efforts on the product, and not on other irrelevant products/stuff
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Showing posts with label o capital for start ups. Show all posts
Showing posts with label o capital for start ups. Show all posts
Wednesday, February 27, 2013
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