Why you can't prioritize customers over employees -- or vice versa

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Fri, Feb 8, 2013 at 12:29 AM
Subject: Why you can't prioritize customers over employees -- or vice versa

SmartBrief on Small Business
February 7, 2013
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* After a disaster, does starting over make sense?
MARKETING
* How to come up with fresh ideas for blog content
MANAGEMENT
* Why you can't prioritize customers over employees -- or vice versa
* Secrets to attracting top talent
MONEY
* Key tax provisions in the "fiscal cliff" deal
TIPS & TOOLS
* Postal service to end Saturday delivery
JUST FOR FUN
* Canada's weirdest place names

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7 tips for putting your company on solid financial ground

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Thu, Jan 10, 2013 at 12:34 AM
Subject: 7 tips for putting your company on solid financial ground

SmartBrief on Small Business
January 9, 2013
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* How one business owner found a better 401(k)
MARKETING
* Contributors and content are key to a successful business blog
* Top-notch marketing content is hiding in plain sight
MANAGEMENT
* 4 tips for better hiring in the new year
* How providing benefits to employees' partners can help your business
MONEY
* What it takes to build a "sellable" business
* 7 tips for putting your company on solid financial ground
TIPS & TOOLS
* How to measure the effects of a Pinterest campaign
* Searching for a solution to e-mail overload
* Innovative apps that can give your business a boost
JUST FOR FUN
* Fast-travel technology from the annals of science fiction

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How to draw more visitors to your website

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Sat, Jan 12, 2013 at 12:04 AM
Subject: How to draw more visitors to your website
To: profjorge.entrep@gmail.com


SmartBrief on Small Business
January 11, 2013
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Don't kill your company with kindness
MARKETING
* How to draw more visitors to your website
* Google+ features overcome numbers for B2B brand building
MANAGEMENT
* Why smart bosses start book clubs
MONEY
* 5 ways to get office space without spending a fortune
TIPS & TOOLS
* Top tools for savvy social media marketing
* The truth about technology
* 4 innovative products that can help your business
JUST FOR FUN
* If corporations are people, can they carpool?

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Creative ways to expand your e-mail list

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Fri, Dec 28, 2012 at 11:39 PM
Subject: Creative ways to expand your e-mail list



SmartBrief on Small Business
December 28, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* 5 tips for surviving the next natural disaster
MARKETING
* Creative ways to expand your e-mail list
* 6 steps to prepare your marketing strategy for 2013
MANAGEMENT
* What small-business owners can learn from "It's a Wonderful Life"
* How to stay on task while working from home
MONEY
* Payroll-tax advice for the end of the year
TIPS & TOOLS
* Services can help small businesses run loyalty programs
* How employees can keep your business safe from cybercriminals
FEATURED CONTENT
* Running an Email Campaign? Ditch the Template Mindset
* How Humor Can Boost Your Marketing Efforts
* Word-of-Mouth Marketing 2.0: 10 Ways to Strengthen Online Customers' Voices
* Why Marketing Videos Are Worth Your Energy
* Content Marketing Errors to Avoid at All Costs
JUST FOR FUN
* U.K. man speaks fluent Welsh after suffering a stroke

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Strategies for smoothing out workplace personality clashes

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Wed, Dec 26, 2012 at 11:43 PM
Subject: Strategies for smoothing out workplace personality clashes



SmartBrief on Small Business
December 26, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* How an app maker built a strong customer base
MARKETING
* How humor can heighten your marketing's effectiveness
* Why marketing videos are worth the effort
MANAGEMENT
* Employee gifts that keep giving all year long
MONEY
* Year-end financial-planning tips
TIPS & TOOLS
* Strategies for smoothing out workplace personality clashes
* 7 ways to offer superior customer service
* Service lets you monitor how your employees are spending their time on the computer
FEATURED CONTENT
* Build a Social Media Listening Station in 6 Steps
* Need to Kick Your Content Marketing Into High Gear? Try WordPress Plug-Ins
* Don't Just Go Social: Think Outside the Social Box
* Small Businesses: Six Ways to Reach Pinterest Users
* 3 Ways to Reward Your Brand's Biggest Facebook Fans
JUST FOR FUN
* How soldiers celebrated Christmas in 1914

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I

5 tips for a great business blog

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Mon, Dec 24, 2012 at 11:29 PM
Subject: 5 tips for a great business blog



SmartBrief on Small Business
December 24, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Simple steps to a small-business turnaround
MARKETING
* 5 tips for a great business blog
* Smart strategies for profitable content marketing
MANAGEMENT
* Are you overselling your company to job candidates?
* Embrace technology and employees to build a better 2013
MONEY
* Innovative strategies for saving money in 2013
* The best smartphone apps for tax-season assistance
TIPS & TOOLS
* Mobile, social were top technologies for SMBs in 2012
* Wordpress launches a scalable, affordable platform for SMBs
FEATURED CONTENT
* Build a Social Media Listening Station in 6 Steps
* Need to Kick Your Content Marketing Into High Gear? Try WordPress Plug-Ins
* Don't Just Go Social: Think Outside the Social Box
* Small Businesses: Six Ways to Reach Pinterest Users
* 3 Ways to Reward Your Brand's Biggest Facebook Fans
* 3 Traits of Truly Great Salespeople
* Marketers: The Metrics You Should Avoid at All Costs
* Secrets of Killer Content Marketing Campaigns
MOST READ
* Why filing your e-mail is a waste of time
* 4 tips for productive networking
* How to create videos that connect with customers
* Find and fix what's wrong with your business
* How to lead like Santa
JUST FOR FUN
* Fan builds Downtown Abbey estate out of gingerbread
EDITOR'S NOTE
* SmartBrief will not publish Tuesday

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How to lead like Santa

From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Sat, Dec 22, 2012 at 12:54 AM
Subject: How to lead like Santa


SmartBrief on Small Business
December 21, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* What to do when your business strays off course
MARKETING
* Post videos then practice some patience
* 3 steps to take to avoid photo-use legal troubles
MANAGEMENT
* How to lead like Santa
* This is what a company in free fall looks like
MONEY
* 5 reasons to use an automated payroll system
* The truth about small businesses and taxes
TIPS & TOOLS
* Recover from tough times with the power of positive thinking
* Startups that want to help make running your business easier
FEATURED CONTENT
* 3 Ways to Reward Your Brand's Biggest Facebook Fans
* Want to Gain Readers' Trust? Encourage Them to Interact -- and Create Content
* Local Businesses: Update Your Facebook Pages for the Next App
* Which Marketing Tactics Bring In the Most Sales?
* Marketers: Omni-channel Doesn't Mean Every Channel
JUST FOR FUN
* Could Santa just send gifts via FedEx?

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4 tips for productive networking

---------- Forwarded message ----------+
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Wed, Dec 19, 2012 at 11:41 PM
Subject: 4 tips for productive networking



SmartBrief on Small Business
December 19, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Don't let holiday stresses sour partnerships
MARKETING
* 4 tips for productive networking
* B2B marketing in 2013
MANAGEMENT
* 2013 trends for small business
* How to write a useful employee handbook
MONEY
* Business owners take a risky approach to retirement
* 11 ways small businesses can skip big prices for business travel
TIPS & TOOLS
* Google gives business owners guidelines on avoiding click fraud
* Want a small tablet? Here's what you need to consider
FEATURED CONTENT
* Need More Selling Time? Figure Out What Can Be Cut
* Secrets of Killer Content Marketing Campaigns
* Get a Better View of the Sales Landscape With Data
* How to Boost Sales Through Mobile Technology
* How "Digital Neighborhoods" Get Customers Talking
JUST FOR FUN
* How cheese could be helping the French stay healthy
EDITOR'S NOTE
* Best of 2012: 18 SmartBrief interviews with industry thought leaders

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How to create videos that connect with customers

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Tue, Dec 18, 2012 at 12:17 AM
Subject: How to create videos that connect with customers




* Secrets of successful content marketing campaigns
MANAGEMENT
* Why the best leaders avoid the spotlight
* Coach your employees to success
MONEY
* How to take a vehicle deduction
TIPS & TOOLS
* How to take advantage of the latest Web trends
* Do you need insurance to guard against online attacks?
FEATURED CONTENT
* How to Make Your Prospects' Lives Easier: Don't Save Pricing For Last
* Planning a Groupon Deal? Be Prepared to Please
* To Make Stories Come Alive, Get Over Your Fear of B2B Video
* SMBs: On Social Media, Start Where Your Customers Are
* Data-Based Marketing Doesn't Give E-mail Recipients the Creeps
* Barely Lift a Finger: The Lazy SMB Owner's Guide to Online Marketing
* The Secret to 2013 Sales Success? Customer Expertise
* Harness the Power of Experiential Marketing
MOST READ
* 4 signs it's time to fire an employee
* How to stop procrastinating and take care of business
* 8 ways to promote your company's events on Facebook
* Short, simple ways to de-stress without a workout
* How to get your employees to embrace change
JUST FOR FUN
* Convicted robber sells information to would-be snitches

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Creativity helps capture and hold customers' attention

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Fri, Dec 14, 2012 at 12:46 AM
Subject: Creativity helps capture and hold customers' attention



SmartBrief on Small Business
December 13, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* How a new communications system could help you deal with the next disaster
MARKETING
* Creativity helps capture and hold customers' attention
* How to improve a video's ranking on YouTube
MANAGEMENT
* The problem with presenteeism
* Don't break the law when you do a pre-hire reference check
* Infographic: How to show your employees you care this holiday season
MONEY
* How to prepare your business to sell
TIPS & TOOLS
* Appeals court rules for construction company in bank-fraud case
* Etiquette to keep in mind if you're sending e-cards this year
* Facebook's new privacy features give users more control
FEATURED CONTENT
* The Secret to 2013 Sales Success? Customer Expertise
* Demographic Segmentation Tops 2012 E-mail Marketing Tactics
* When to Go Social: Pre-Sales Outreach
* Smart Training Systems Focus on the Buyer
* Barely Lift a Finger: The Lazy SMB Owner's Guide to Online Marketing
JUST FOR FUN
* "Seinfeld" lives on, 140 characters at a time

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How to get yourself recognized as an industry expert

---------- Forwarded message ----------
From: SmartBrief on Entrepreneurs <entrepreneurs@smartbrief.com>
Date: Thu, Dec 13, 2012 at 11:38 PM
Subject: How to get yourself recognized as an industry expert



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December 13, 2012
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                TODAY'S HEADLINES

BOLD VENTURES
* Startup puts a new spin on the music market
LEADING THE PACK
* Warby Parker's Blumenthal: Recruiting is a key task for startup CEOs
FINANCE & GROWTH
* How SEO changes are driving content marketing
* Why the startup scene is growing outside Silicon Valley
* The power of the serial entrepreneur
THE WHOLE ENTREPRENEUR
* How to boost your memory
* How to get yourself recognized as an industry expert
IDEAS FOR INNOVATORS
* How social media makes companies more innovative
FORTUNE FROM FAILURE
* 6 lessons from a problematic product launch
* Infographic: Will entrepreneurs ever be ready to retire?
FEATURED CONTENT
* The Secret to 2013 Sales Success? Customer Expertise
* Demographic Segmentation Tops 2012 E-mail Marketing Tactics
* When to Go Social: Pre-Sales Outreach
* Smart Training Systems Focus on the Buyer
* Barely Lift a Finger: The Lazy SMB Owner's Guide to Online Marketing

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5 skills that set entrepreneurs apart

---------- Forwarded message ----------
From: SmartBrief on Entrepreneurs <entrepreneurs@smartbrief.com>
Date: Mon, Dec 10, 2012 at 10:27 PM
Subject: 5 skills that set entrepreneurs apart



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December 10, 2012
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BOLD VENTURES
* Oroeco helps consumers make sustainable purchasing decisions
LEADING THE PACK
* Give your employees the gift of leadership development
FINANCE & GROWTH
* 8 tips for startup financial success
THE WHOLE ENTREPRENEUR
* 5 skills that set entrepreneurs apart
* Research: Entrepreneurs are stressed yet optimistic
IDEAS FOR INNOVATORS
* How lobbyists are killing American innovation
FORTUNE FROM FAILURE
* Revamping a struggling art gallery by listening to customers

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Signs it's time to fire an employee

---------- Forwarded message ----------
From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Tue, Dec 11, 2012 at 12:03 AM
Subject: Signs it's time to fire an employee


SmartBrief on Small Business
December 10, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Pharmacy beats the competition by moving to a larger location
MARKETING
* 4 traits shared by the best online retailers
* How to foster customer loyalty during the holidays
MANAGEMENT
* How to get your employees to embrace change
* 4 signs it's time to fire an employee
MONEY
* Last-minute tips for reducing your tax bill
* Protecting your business from cyberattacks
TIPS & TOOLS
* Products that can add a little excitement to your office
* App lets you use your iPad as another monitor
FEATURED CONTENT
* Which Sales Opportunities Should You Pursue?
* SMBs: It's Time to Embrace Digital WOMM
* 13 Design Tools to Help Marketers Polish Their Content
* For Memorable Holiday Marketing, Turn Photos of Your Business into Gifts
* 8 Ways to Increase Your "Selective Attraction" to Prospects
* Cold Calling is Out; Inbound Marketing is In
* Generate Positive Publicity Without Spending a Dime
* How Predictive Analytics Can Revolutionize Sales
MOST READ
* Those so-called "best practices" could be hurting your business
* 5 tips for responding to disgruntled customers on social media
* Small businesses must start paying Google for office apps use
* Smart bosses take their enemies to lunch
* Business owners must maintain the drive to succeed
JUST FOR FUN
* Parrot gets robot "bird buggy"

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How to use, not abuse, Twitter for business communications

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Wed, Dec 5, 2012 at 12:05 AM
Subject: How to use, not abuse, Twitter for business communications



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December 4, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Pet food store faces uncertain future after Sandy
MARKETING
* Can't-miss content-marketing trends
* How to use, not abuse, Twitter for business communications
MANAGEMENT
* How to help your employees stay healthy this winter
* Give your employees what they need to boost productivity
MONEY
* 3 tips for donating to charity
TIPS & TOOLS
* How to run a contest that won't land you in legal trouble
* Quick tips for last-minute meeting prep
* Presenting? Don't annoy your audience with a sales pitch
FEATURED CONTENT
* Want Viral Content? Focus on the Basics First
* Avoiding B2B Social Ignores the Buying-Cycle Reality
* Adjusting Tactics and Content on Facebook Can Help With B2B Leads
* Some Likely Reasons Your Sales Campaign is Struggling
* Generate Positive Publicity Without Spending a Dime
JUST FOR FUN
* Tired of traditions? Try these odd holidays this December

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Fwd: Small businesses must start paying Google for office apps use

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Sat, Dec 8, 2012 at 12:27 AM
Subject: Small businesses must start paying Google for office apps use


SmartBrief on Small Business
December 7, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* 7 ways to prepare your small business for the next disaster
MARKETING
* How to expand your network
* How to resolve issues with disgruntled customers
MANAGEMENT
* 9 ways small employers can keep their stars
* 5 tips for offering feedback that works
MONEY
* How to impress small-business lenders
* Business owners turn to alternative financing options
TIPS & TOOLS
* New Year's resolutions to help you start 2013 with a bang
* Small businesses must start paying Google for office apps use
FEATURED CONTENT
* 8 Ways to Increase Your "Selective Attraction" to Prospects
* Why Web Ads Work Well for SMBs
* Kickstart Your 2013 Lead-Generation Efforts This Month
* Tips for Turning Website Visitors into Paying Customers
* How to Use, Not Abuse, Twitter for Business Communications
JUST FOR FUN
* Pro sports teams that have picked new names

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Those so-called "best practices" could be hurting your business

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Thu, Dec 6, 2012 at 12:16 AM
Subject: Those so-called "best practices" could be hurting your business



SmartBrief on Small Business
December 5, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Business owners must maintain the drive to succeed
MARKETING
* Kick-start your 2013 lead-generation efforts this month
* Tips for turning website visitors into paying customers
MANAGEMENT
* Those so-called "best practices" could be hurting your business
* How to save a poor-performing new employee
MONEY
* Businesses can sell certain unused tax credits
* IRS raises its standard mileage rates to 56.5 cents for 2013
TIPS & TOOLS
* A road map to Internet safety for small businesses
* Using dashboards to monitor key metrics
* Stress-soothing tips for business owners facing a hectic holiday season
FEATURED CONTENT
* How Predictive Analytics Can Revolutionize Sales
* 10 Ways to Get Your Fans to Leave Reviews
* Cold Calling is Out; Inbound Marketing is In
* How to Reduce Your Expenses and Free Up More Cash
* Want Viral Content? Focus on the Basics First
JUST FOR FUN
* Will eye-controlled mobile devices be the next big thing?

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Why being liked is overrated

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From: SmartBrief on Entrepreneurs <entrepreneurs@smartbrief.com>
Date: Wed, Dec 5, 2012 at 11:00 PM
Subject: Why being liked is overrated



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December 5, 2012
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                TODAY'S HEADLINES

BOLD VENTURES
* Israeli startups stayed open under missile fire
LEADING THE PACK
* Is it time to abandon command-and-control organizational structures?
FINANCE & GROWTH
* Christian entrepreneurs keep the faith as they start up
* You have to connect to cash in with crowdfunding
* Common legal mistakes that could hurt your company
* 3 entrepreneurs' advice on how to hold on to your best employees
THE WHOLE ENTREPRENEUR
* Why being liked is overrated
* Infographic shows how entrepreneurs are using their mobile devices
IDEAS FOR INNOVATORS
* The importance of business-model innovation
FORTUNE FROM FAILURE
* How belief in limitless profit leads firms to make mistakes
FEATURED CONTENT
* How Predictive Analytics Can Revolutionize Sales
* 10 Ways to Get Your Fans to Leave Reviews
* Cold Calling is Out; Inbound Marketing is In
* How to Reduce Your Expenses and Free Up More Cash
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How all that coffee could help your health

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From: SmartBrief on Entrepreneurs <entrepreneurs@smartbrief.com>
Date: Tue, Dec 4, 2012 at 10:09 PM
Subject: How all that coffee could help your health



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December 4, 2012
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                TODAY'S HEADLINES

BOLD VENTURES
* Toy company helps girls discover a love of engineering
LEADING THE PACK
* Why good bosses don't get impatient
FINANCE & GROWTH
* New accelerator seeks to boost media entrepreneurs
* It's time to take a hard look at your business
* Study: Entrepreneurship surged in 2011
THE WHOLE ENTREPRENEUR
* How all that coffee could help your health
* Medical maladies could be a sign you're overstressed
IDEAS FOR INNOVATORS
* Evolution counts as innovation
FORTUNE FROM FAILURE
* Single-platform publications probably have no hope
FEATURED CONTENT
* Want Viral Content? Focus on the Basics First
* Avoiding B2B Social Ignores the Buying-Cycle Reality
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* Some Likely Reasons Your Sales Campaign is Struggling
* Generate Positive Publicity Without Spending a Dime

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This year's biggest marketing bungles

From: SmartBrief on Entrepreneurs <entrepreneurs@smartbrief.com>
Date: Thu, Nov 29, 2012 at 11:06 PM
Subject: This year's biggest marketing bungles


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November 29, 2012
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                TODAY'S HEADLINES

BOLD VENTURES
* Dreamstime.com founders explain how they started up debt-free
LEADING THE PACK
* Good leaders know when to be passionate
FINANCE & GROWTH
* Why startup CEOs must learn to love fundraising
* 5 questions to ask when seeking a market for your company
* Infographic: Selecting the best legal structure for your startup
THE WHOLE ENTREPRENEUR
* Study reveals the power of small steps on the road to happiness
IDEAS FOR INNOVATORS
* The power of a simple process to guide innovation
FORTUNE FROM FAILURE
* This year's biggest marketing bungles
* 3 tips for building a company that won't flop
FEATURED CONTENT
* Engage Better on Twitter With These Tips
* Don't Fear a Bad Review
* Holiday Marketing Should Focus on Your Customers
* Content-Clicking Varies By Demographic, Research Shows
* Case Study: Can Video Help Clicks?

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The right way to provide constructive criticism

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From: SmartBrief on Small Business <smallbusiness@smartbrief.com>
Date: Wed, Nov 21, 2012 at 11:42 PM
Subject: The right way to provide constructive criticism


SmartBrief on Small Business
November 21, 2012
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                TODAY'S HEADLINES

PROBLEM. SOLVED.
* Learning to thrive in a new market
MARKETING
* Running a successful content marketing campaign
* How to excel in the current marketing climate
MANAGEMENT
* Why coaching is a critical part of leadership
* The right way to provide constructive criticism
MONEY
* How your business can maintain a good credit score
* Loan market for small companies remains troubled
TIPS & TOOLS
* Free apps to help you with business tasks
* 10 tools provided by Google that can help you do business
FEATURED CONTENT
* Tech Buyers Heavily Dependent On Word-Of-Mouth, Study Finds
* Can Small Businesses Compete Against Corporate Giants?
* Transition To Inbound Campaigns Should Be a Careful Shift
* Applying Micro-Market Analysis to Multiple Channels
* Tips To Convert More Site Visitors Into Paying Customers
JUST FOR FUN
* Santa gets stranded in midair during mall celebration
EDITOR'S NOTE
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