Micro Market Analysis - Coffee Shops by Tug Toners

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Subject: Micro Market Analysis - Coffee Shops by Tug Toners

Micro Market Analysis - Coffee Shops

by

Tug Toners

Upon careful review of the difference between the two cafe, we believe that Starbucks has a better advantage in terms of:

1.     Accessibility

2.     Personalized approach

3.     Target market: those waiting for somebody, shoppers, friends (wider range of market)

4.     Brand familiarity

--
Prof Jorge Saguinsin

PROMOTING ENTREPRENUERALISM

+639228730181

Follow profjorge at:


www.profjorgeentrepdev.blogspot.com

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www.cheapcures.blogspot.com

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Video viewer behavior from Growthology

Angono, Rizal, Philippines | February l, 2013


I just got this feed from Kauffman Foundation on growthology.  Kauffman Foundation is leads in support of entrepreneurship in USA and elsewhere in the world.

Their feature on Growthology is an observation of the behavior of people on video.

Some notes:

l.  Those who can not load the video in 2 seconds abandon the site;

2.  Those video that buffer frequently is not viewed;

3.  Those who experience difficulty in viewing the video do not return anymore to the site.