Tuesday, January 7, 2014

Product concept must be enchanting, magic, amazing, seductive, irrestible

Rizal, Philippines  |January 7, 2014

 




From Lean Start up


Everything starts from the mind.  It starts from your mind and your creativity.

The new methodology is come up with an MVP (Minimum Viable Product, from Lean Start up

However, for that idea to capture many buyers, followers and disciples, that concept (and the 3 word tag:  Coke is it, Damit lilinis, bagong inimproved tide, hayop sa kaputian, etc. absolutely no sugar, clean and cool, gamot laging bago.  Many fail in this 3 word standard) must be

MAGIC
AMAZING
MESMERIZING
IRRESISTIBLE
CAPTIVATING
UNIQUE 
SEDUCTIVE
ENCHANTING

 





The product attributes, and the labels and tags you give them, which will form part of your copy, ads, landing pages must equally be such. Thus words and products must be equivalent.

The important idea isAgile DevelopmentRapid Prototyping







The presentations made last night were adequate, however, they must climb to the next higher level as described


 

 



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