Every new business need a business plan and a disciplined analysis

Every generation needs a revolution - an entrepreneurial revolution

It is a mistake that only passion desire will make you rich  In the absence of science and math, you can not hope to be rich   You can only expect red ink and hearth ache. 

An acquaintance went into a partnership with another acquaintance who was merely armed with enthusiasm and excitement.  

After investing about a hundred thou invested mostly in site deposit and advance, they have nothing to show except more advances and red ink  After asking if there was a bp or break even analysis it was suggested for them to find out how much as to whether the sales performance breaks even or not   It does not  

Thus it was suggested that:

1.  Gimmicks will be made to raise awareness and sales response (as unli rice or uni sabaw)

2   Lowering further the price of best seller  (not increasing as kneejerk response to red ink results

3.  Expanding menu to have high end product with high gp to make up for number 2

Many start ups make the same mistake   Thus a new product is not a guarantee for success especially if there is nothing unique or compelling about this

Filipino entrepreneur at Silicon Valley

Every generation needs a revolution - an entrepreneurial revolution

Rizal Philippines
August 26, 2026

A Filipino entrepreneur is making waves these days.  His name is Alan Carascaso who heads a company that matches funders with start ups. (Match up Commerce?)  He was featured at CNN this morning.

His advice to tycoon wannabees:

1.  Have compelling vision (some say mesmerizing, enchanting) main value proposition
2.  Execute well

For this you need a great team, and even search for mentors to help you succeed.

What is a business concept?

Business concept is the first part of the business plan.  It contains 50 words or less that tells us what the business is all about -  the main product being sold, the market, the price point (positioning) and the geographical market.   It must be easily understood.  If an average student can not understand it, then the concept is too complicated to start or execute.

The business concept must be differentiated, compelling, unique, competitive for it to be a successful start up.  If you will start something that is me too, then you are not an entrepreneur, and the business is likely unsustainable or might fail.

This is a critique of the food trip exercise submitted.   Many failed to address the basics of the business concept