A site for recollection and reemphasis of entrepreneurship and sound business practice. A compilation of both theory and practice of business entrepreneurship. The author is both a practicing businessman and former academic
Every generation needs a revolution - an entrepreneurial revolution
Why are some people lucky? Why do they have all the ideas in the world? How come we can only come up with mediocre dry ideas.
We often see posts about billionaire:
1. Making suggestions on a barbershop that is hardly breaking even. He advises the chief barber owner to offer free hair cut. It is a way of just getting customers in the store, generate traffic, creare the ambiance that people are rushing in. Money is made in grooming kits, shaving kits and membership
2. Making a suggestion to a coffee shop to make coffee free. It would devastate the finances of the coffee shop . But the billionaire suggest that money is to be made not on coffee but on other products: sandwhich, coffee blend, mugs and the like. Others would buy other stuff in the store. The free always draw in the crowd
3. The billiard hall that is empty. Offer first 30 minutes free.
What can we offer as free or as a bait? Free interment? For so many number of plots
Every generation needs a revolution - an entrepreneurial revolution
Our initial response to the Laguna agri properties were no deal. (As we have focussed on memorial business and subdivision. We thought of farm lots which are currently selling between P2,000 to 3,000.
Our attention was caught by the high value tree farming espoused by Ben Mead an Australian who established Iba Botanicals, and UAP (United Agar Philippines ) and Dr. Ephraim Cercado of San Joe DelMonte. - mostly videos at YT. A top grade Agar wood in the wild can be sold for as high as $100,000 (P5 to 6m) Dr. Ephraim claims a 1 hectare of Agar plantation (plenty of caveats of course)
can earn as much as P40.000,000 after 5 years.
Why not incorporate the high value tree and crop farming to the farm plots business concept:
Thus:
Business concept: Farm lots cum high value tree farming
MVP - earn both on your lot purchase and income from high value crops agar, ylang ylang,
vanilla. Doble kita
Product: farm lots
Features:
1. Commercial for rent in front: coffee shops, pasalubong, fruit stands in front, (even beer house)
2. Resort (upgrade what is there)
3. HIgh end residential at summit
4. Farm lots with cuts of 500 and 1,000 sm
P2,500 without trees P3,000 with high value trees
5. Tree farming:
1 tree @ 10 sm thus 500 = 50 trees, 1,000 sm = 1,000 trees
Income potential 50 trees x 40. 200M, 100 trees = 400 m
We tie up with Iba Botanicals and Dr. Ephraim for Makreting on Plantation partnership;
Baka libre planters kung plantation partnership, or we buy our own seeds and have
our own nursery.
We charge:
15% for farm management; on the 5th year (0 if you grow cultivate your own tree)
10% for marketing
Pricing: 2,500 sm, without trees, P3,000/sm if planted with trees
Promotion:
Cash discount, free trees on x number of first buyers; emphasize mvp
Placement:
DENR, DA Dr. Cercado, Ben Mead, FB
Nation Building
This post visited his uncle who was reported to have 200 hectares taken over by illegal settlers. He was not able to meddle in this because he has mangkin who is a Board Member. We can connect throught his Mangkin with Ben Mead, And lift up living conditions of the illegal settlers by having a growing contract with the settlers.
We can tie up with Ben Mead and Dr Cercado for marketing tie ups
Why as Cebu Pacific wrested the market share from PAL, Asias first airline when it had the resources to launch such service, segment the market? Or why has The Generic Pharmacy now outnumbered Mercury Drug outlets 2:1
Some answers:
1. Company needs to protect financials. Many see PHP spent on innovation as potential loss rather than potential profits; (in gestation period, the new business can experience losses:
2. Culture of complacency Success is the greatest enemy; it breeds complacency
3. Limited knowledge and methodology; lack of understanding of business model and see anything new as innovation
4. Arrogance and pride (Pride goeth before the fall (hubris)
5. Lack of strategic thinking
6. Slow response to technological changes (lack of speed)
7. Lack of idea channel (suggestion system bottoms up communication
8. Internal inefficiency; not process oriented lack of quality, or even squabbles that hinders the growth
9. Lack of marketing talent in the team
10. Inability to be a visionary to see the big picture. While focusing now and operational efficiency, the future, the direction of the company is forgotten
We held the semi penultimate entrep class last night at H de la Costa. The most significant events were the Business Model and Business Model Innovation by Emmanuel.
I initially started the class with the review of Business Planning, a major class requirement. I touched on the business concept, business model, and business objective (VMOKRAPI) Well my review and the SR jived. As for the assignment on food trip, they had to practice doing the business concept and MVP.
We had two case analyses last night: Pranav and MICO . The Pranav Case took almost two hours, for me to call everybody. There was one who was absent. He will get 0 for today. Two were not prepared and that was too bad because this exercise is worth 10 points and there are just two cases remaining: Entrep Families of Asia and Victoria Court.
Pranav was about the business concept and business objective. Mico was about PTM and business processes being directed by PTM. It is very interesting to note that case analyses dynamics differ in every class, and sometimes the class goes into a debate and dilemna. Same facts are viewed differently by individuals, or some see the facts differently. Common defects are: students do not appreciate the situation and the limitation of the situation and argue disregarding the constraints presented by the case; some are very disciplined and stick to the facts and one of them is Elmer. Some are really strategic seeing the case in terms of the business concept, coming to grips with the business reality. Martin was sagacious last night
Reality, would you stick to your guns if the situation that you initially hypothesized is not there.
The importance of meticulous planning before the event here cannot be over emphasized. The proponents, according to the case discussants were rather foolhardy, doing the planning and data gathering when they started to experience losses
"Fail to plan and plan to fail" by Benjamin Franklin holds water here
We only managed to do the PTM drawing for MICO
Jaimes PTM had funny hair
Gio putting the final touch for his lady PTM
Group 4s lady could qualify for Ms. PHL
Group 4 trying to figure out how their PTM would look like
